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We help B2B SaaS companies accelerate revenue faster and more efficiently.  

Drive transformational growth through GTM & financial expertise with alternative capital models and Sales as a Service.

How We Help

01.

Customer Subscription Financing

Get paid 3 years of subscription revenue today. Use financing to offer monthly payments on your annual and multiyear subscriptions while offloading your collections.  

Starting at

 $5,000,000

Goal: Determine a capital target and timeline to achieve it 

 

Analysis: Uncover a path to success and verify it’s feasible 

Implementation: Operationalize the capital model and align it with your GTM and Financial plan 

 

Outcome: Generate at least $5M of non-dilutive and debt-free expansion capital to grow your SaaS business.

02.

Capital Campaigns

Using an alternative capital model, we help you generate at least $5,000,000 without using debt or equity. We used this same strategy to generate $30,000,000 in our last B2B SaaS company.  

03.

Strategic Growth Models

Gain visibility and predictability on your company’s growth, runway, and cash flow. Pre and Post-capital raise modeling. Revenue and customer cohort analysis. Make clear and informed investment decisions.       

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04.

Sales as a Service

Full-cycle sales services from lead generation, revenue operations, deal closing, and fractional leadership. We customize engagements based on your unique growth needs.

Trusted by High-Growth Companies

We partner with companies that challenge the status quo and are relentlessly focused on rapid and efficient growth. These are just a few examples of our recent engagements.  

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And More

Weekly newsletter with real-world SaaS growth strategies.

Our founder, Alex Sandkuhl, breaks down real-world SaaS examples into bite-sized educational content to help you unlock your company's growth today.

Topics range from GTM, capital strategy, financing, and more. 

Who We Work With

U.S. based B2B SaaS companies generating at least $500K in revenue and sell annual subscriptions with an annual contract value of at least $20,000.

Early Stage Bootstrapped or Pre Series A You lead an early stage software company with a proven track record of growth and customer retention.

Venture Capital or Private Equity Firm You have a portfolio of B2B SaaS companies that could benefit from a customer subscription financing program or an enhanced strategic growth model.

Growth Stage Series A or later You're running a solid bootstrapped business or have raised substantial institutional capital.

Enterprise Private or Public Company You’re a large organization that needs tailored financing solutions for different divisions and product lines.

Operators. Not Bankers.

We are a team of experienced GTM and financial operators who have grown companies “efficiently” long before it became cool in 2024. Specifically, we developed an alternative capital model at our last B2B software company and combined it with our GTM playbook to access $30,000,000 of expansion capital without using debt or equity.

 

We used that capital and GTM strategy to bootstrap from $6M to $39M with 25% EBITDA before selling the business to a top private equity firm. Using our first-hand experience and network of vetted capital partners, we help other software founders and operators achieve the same or better results.

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Vice President

VP Operations

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Founder & CEO

Vice President

VP Growth

Associate

Associate

Weekly newsletter with real-world SaaS growth strategies.

Our founder, Alex Sandkuhl, breaks down real-world SaaS examples into bite-sized educational content to help you unlock your company's growth today.

Topics range from GTM, capital strategy, financing, and more. 

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